Construct Validity of Spouses' Relative Influence Measures: An Application of the Direct Product Model
| Year of publication: |
1996
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|---|---|
| Authors: | Madrigal, Robert ; Miller, Christopher M. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 24.1996, 2, p. 157-170
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