Consumer acculturation in situ : the continuing legacy of French colonization in North Africa
Year of publication: |
2011
|
---|---|
Authors: | Hirschman, Elizabeth Caldwell ; Touzani, Mourad |
Published in: |
Handbook of Islamic marketing. - Cheltenham [u.a.] : Elgar, ISBN 1-84980-013-8. - 2011, p. 114-128
|
Subject: | Kolonialismus | Colonialism | Französisch | French | Soziale Folgen | Social impact | Konsumentenverhalten | Consumer behaviour | Nordafrika | North Africa |
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