Consumer attention to price in social commerce : eye tracking patterns in retail clothing
R.G. Vishnu Menon, Valdimar Sigurdsson, Nils Magne Larsen, Asle Fagerstrøm, Gordon R. Foxall
| Year of publication: |
November 2016
|
|---|---|
| Authors: | Vishnu Menon, R. G. ; Valdimar Sigurdsson ; Larsen, Nils Magne ; Fagerstrøm, Asle ; Foxall, Gordon R. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 11, p. 5008-5013
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| Subject: | Social commerce | F-commerce | Price | Attention | Eye tracking | Retail clothing | Visuelle Wahrnehmung | Visual perception | Einzelhandel | Retail trade | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Wahrnehmung | Perception | Bekleidungsindustrie | Clothing industry | Textilhandel | Textile distribution | Bekleidung | Clothing | Einkaufsverhalten | Shopping behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2016.04.072 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011589095