Consumer clustering of conservation attitude and behaviour : a step towards sustainability
Year of publication: |
January-June 2015
|
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Authors: | Gupta, Karnika ; Narendra Singh |
Published in: |
Journal of commerce & business studies. - Delhi : [Verlag nicht ermittelbar], ISSN 2322-0767, ZDB-ID 2780109-3. - Vol. 2.2015, 1, p. 78-93
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Subject: | Attitude | Behavior | Cluster | Conservation | Segmentation | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Regionales Cluster | Regional cluster | Clusteranalyse | Cluster analysis |
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