Extent:
xiii, 353 Seiten
Illustrationen
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook ; Fallstudie ; Case study ; Sammelwerk ; Collection of articles of several authors
Language: English
ISBN: 1-5264-2072-4 ; 978-1-5264-2071-8 ; 978-1-5264-2072-5
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011996767