Consumer decisions toward fashion product shopping in Indonesia : the effects of attitude, perception of Ease of use, usefulness, and trust
Dede Suleman, Ida Zuniarti, Sabil
Year of publication: |
2019
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Authors: | Suleman, Dede ; Zuniarti, Ida ; Sabil |
Published in: |
Management dynamics in the knowledge economy. - Bucharest : NUPSPA, ISSN 2392-8042, ZDB-ID 2819566-8. - Vol. 7.2019, 2/24, p. 133-146
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Subject: | purchasing decisions | attitudes | perceptions of usefulness | perceived ease of use | trustworthy | SEM PLS | Konsumentenverhalten | Consumer behaviour | Indonesien | Indonesia | Vertrauen | Confidence | Wahrnehmung | Perception | Kaufentscheidung | Purchase decision | Mode | Fashion |
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