Consumer dissonance in the context of online consumer behavior : a review and research agenda
Sheau-Fen Yap and Sanjaya Singh Gaur
| Year of publication: |
2014
|
|---|---|
| Authors: | Yap, Sheau-Fen ; Gaur, Sanjaya Singh |
| Published in: |
Journal of internet commerce. - Binghamton, NY: Haworth Press, ISSN 1533-2861, ZDB-ID 2136900-8. - Vol. 13.2014, 1/4, p. 116-137
|
| Subject: | cognitive dissonance | dissonance theory | internet commerce | online consumer behavior | online shopping | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Internet | Social Web | Social web | Kognition | Cognition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010474798