Consumer-generated media and product labelling : designed in California, assembled in China
Year of publication: |
2010
|
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Authors: | Saunders, Stephen G. |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 34.2010, 4, p. 474-480
|
Subject: | Produktgestaltung | Product design | Produktqualität | Product quality | Warenkennzeichnung | Product labelling | Herkunftsbezeichnung | Designation of origin | Ursprungsregeln | Rules of origin | Konsumentenverhalten | Consumer behaviour | USA | United States | China |
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