Consumer-oriented business design : the case of airport management ; with 108 tables
Sonja Sulzmaier
| Year of publication: |
2001
|
|---|---|
| Authors: | Sulzmaier, Sonja |
| Publisher: |
Heidelberg : Physica-Verl. |
| Subject: | Flughafen München GmbH | Flughafen | Airport | Produktgestaltung | Product design | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Theorie | Theory | Deutschland | Germany | Dienstleistungsangebot | Kundenorientierung |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XI, 263 S graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English ; German |
| Notes: | Literaturverz. S. 245 - 263 kart. : DM 90.00 |
| ISBN: | 3-7908-1366-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001534135