Consumer vulnerability during COVID-19 : the impact of fear and age on consumer behavior and business strategy
Helena Sá Domingues, Marcelo Augusto Linardi, Susana Costa e Silva and Paulo Duarte
| Year of publication: |
2022
|
|---|---|
| Authors: | Domingues, Helena Sá ; Linardi, Marcelo Augusto ; Silva, Susana C. ; Duarte, Paulo |
| Published in: |
International business in times of crisis. - Bingley, U.K. : Emerald Publishing Limited, ISBN 978-1-80262-165-5. - 2022, p. 313-340
|
| Subject: | Consumer vulnerability | social isolation | fear | age | coronaviruspandemic | business strategy | Konsumentenverhalten | Consumer behaviour | Coronavirus | Strategisches Management | Strategic management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1108/S1745-886220220000016016 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013276044