Consumers towards marketing strategies of coffee producers
Grzegorz Maciejewski, Sylwia Mokrysz and Łukasz Wróblewski
| Year of publication: |
2020
|
|---|---|
| Authors: | Maciejewski, Grzegorz ; Mokrysz, Sylwia ; Wróblewski, Łukasz D. |
| Publisher: |
2020: Wageningen : Wageningen Academic Publishers |
| Subject: | Kaffee | Coffee | Kaffeeanbau | Coffee farming | Marketingmanagement | Marketing management | Konsumentenverhalten | Consumer behaviour |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 260 Seiten Illustrationen 25 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes summary and bibliographical references (pages 239-257) |
| ISBN: | 978-90-8686-352-5 ; 978-90-8686-905-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012511888