Consuming passion for fashion, identity construction & entrepreneurial emergence at the bottom of the pyramid
Alternative title: | Consuming passion for fashion, identity construction and entrepreneurial emergence at the bottom of the pyramid |
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Year of publication: |
2020
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Authors: | Madichie, Nnamdi O. |
Published in: |
Small enterprise research. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 1175-0979, ZDB-ID 2417636-9. - Vol. 27.2020, 2, p. 195-222
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Subject: | African Entrepreneurship | bottom-of-the-pyramid | Congo Brazzaville | democratic Republic of Congo | Luxury Fashion | sapeurism | sartorial subculture | Mode | Fashion | Luxusgüter | Luxury goods | Kongo (Demokratische Republik) | Congo (Democratic Republic) | Entrepreneurship | Entrepreneurship approach | Kongo (Republik) | Congo (Republic) | Afrika | Africa |
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