Contextual effect of online second-hand shoppers' loyalty : a vendor comparison
Neus Vila Brunet, Josep Llach
| Year of publication: |
2023
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|---|---|
| Authors: | Vila-Brunet, Neus ; Llach, Josep |
| Published in: |
International journal of internet marketing and advertising : IJIMA. - Geneva : Inderscience Enterprises Limited, ISSN 1741-8100, ZDB-ID 2145038-9. - Vol. 18.2023, 4, p. 389-409
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| Subject: | second-hand | online | satisfaction | loyalty | vendor | business-to-peer | B2P | peer-to-peer | P2P | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Gebrauchtmarkt | Second-hand market | Kundenzufriedenheit | Customer satisfaction | Electronic Commerce | E-commerce |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJIMA.2023.131265 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014318357