Contextual innovation management using a state-gate platform : the case of Philips Shaving and Beauty
Year of publication: |
2014
|
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Authors: | Duin, Patrick van der ; Ortt, Roland ; Aarts, Wieger T. M. |
Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 31.2014, 3, p. 489-500
|
Subject: | philips | Innovationsmanagement | Innovation management | Effizienz | Efficiency | Elektronisches Produkt | Electronic product | Niederlande | Netherlands |
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