Contract type and decision right of sales promotion in supply chain management with a capital constrained retailer
Yannan Jin; Sujuan Wang; Qiying Hu
| Year of publication: |
2015
|
|---|---|
| Authors: | Jin, Yannan ; Wang, Sujuan ; Hu, Qiying |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 240.2015, 2 (16.1.), p. 415-424
|
| Subject: | Supply chain management | Decision right of sales promotion | Wholesale price contract | Consignment contract | Social welfare | Lieferkette | Supply chain | Verkaufsförderung | Sales promotion | Vertrag | Contract | Einzelhandel | Retail trade | Preismanagement | Pricing strategy | Vertragstheorie | Contract theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010486233