Coopetition research in theory and practice : growing new theoretical, empirical, and methodological domains
Year of publication: |
August 2016
|
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Authors: | Bengtsson, Maria ; Kock, Sören ; Lundgren-Henriksson, Eva-Lena ; Näsholm, Malin H. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 57.2016, p. 4-11
|
Subject: | Coopetition | Coopetition strategy | Theoretical rooting | Emerging trends | Micro foundations | Koopetition | Unternehmenskooperation | Inter-firm cooperation | Theorie | Theory |
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