Coordinating ordering, pricing and advertising policies for a supply chain with random demand and two production modes
Sheng-Wong Wang; Yong-Wu Zhou; Jun-Ping Wang
| Year of publication: |
2010
|
|---|---|
| Authors: | Wang, Sheng-dong ; Zhou, Yong-wu ; Wang, Jun-ping |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 126.2010, 2, p. 168-180
|
| Subject: | Lieferkette | Supply chain | Nachfrage | Demand | Zufallsvariable | Random variable | Werbeplanung | Advertising planning | Preismanagement | Pricing strategy | Mathematische Optimierung | Mathematical programming |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Retraction notice enth. in.: Vol. 133.2011 (Okt.)=No. 2, S. 776 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003995271