Corporate and organisational diplomacy : an alternative paradigm to PR
Jim Macnamara
| Year of publication: |
2012
|
|---|---|
| Authors: | Macnamara, Jim |
| Published in: |
Journal of communication management : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1363-254X, ZDB-ID 2185796-9. - Vol. 16.2012, 3, p. 312-325
|
| Subject: | Public relations | Public diplomacy | Corporate diplomacy | Communication management | New diplomacy | Communication | Öffentlichkeitsarbeit | Diplomatie | Diplomacy | Stakeholder | Außenpolitik | Foreign policy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009581811