Corporate reputation past and future : a review and integration of existing literature and a framework for future research
Kevin Money, Anastasiya Saraeva, Irene Garnelo-Gomez, Stephen Pain, Carola Hillenbrand
| Year of publication: |
2017
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|---|---|
| Authors: | Money, Kevin ; Saraeva, Anastasiya ; Garnelo-Gomez, Irene ; Pain, Stephen ; Hillenbrand, Carola |
| Published in: |
Corporate reputation review : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1363-3589, ZDB-ID 2119854-8. - Vol. 20.2017, 3/4, p. 193-211
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| Subject: | Reputation | Stakeholders | Relationships | Moderators | Communication evaluation frameworks | Corporate communication | Communication ROI | Firmenimage | Corporate reputation | Stakeholder | Öffentlichkeitsarbeit | Public relations | Kommunikation | Communication | Interne Kommunikation | Internal communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41299-017-0034-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011794929