Creating customer, museum and social value through digital technologies : evidence from the MANN Assiri project
Filomena Izzo, Ida Camminatiello, Pasquale Sasso, Ludovico Solima, Rosaria Lombardo
| Year of publication: |
2023
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|---|---|
| Authors: | Izzo, Filomena ; Camminatiello, Ida ; Sasso, Pasquale ; Solima, Ludovico ; Lombardo, Rosaria |
| Published in: |
Socio-economic planning sciences : the international journal of public sector decision-making. - Amsterdam [u.a.] : Elsevier, ISSN 0038-0121, ZDB-ID 208905-1. - Vol. 85.2023, p. 1-12
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| Subject: | Customer value | Digital technologies | Hierarchical agglomerative clustering | Multiple correspondence analysis | Museum | Social value | Kundenwert | Beziehungsmarketing | Relationship marketing | Digitalisierung | Digitization | Soziale Werte | Social values | Informationstechnik | Information technology |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.seps.2022.101502 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014282344