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Re-assessing value (co)-creation and cooperative advantage in international networks
Butler, Bella, (2014)
Wettbewerbsvorteile innovativer Netzwerke durch Sozialkapital
Söllner, Albrecht, (2007)
Building industrial brand equity by leveraging firm capabilities and co-creating value with customers
Zhang, Jing, (2015)
Globalization : pitfalls, pain and potential
Prahalad, Coimbatore K., (1993)
Der Reichtum der Dritten Welt : Armut bekämpfen, Wohlstand fördern, Würde bewahren
Prahalad, Coimbatore K., (2006)
Bottom of the pyramid as a source of breakthrough innovations
Prahalad, Coimbatore K., (2012)