Creating shared value as a differentiation strategy : the example of BASF in Brazil
Year of publication: |
2012
|
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Authors: | Spitzeck, Heiko ; Chapman, Sonia |
Published in: |
Corporate governance : the international journal for effective board performance. - Bradford : Emerald, ISSN 1472-0701, ZDB-ID 2060206-6. - Vol. 12.2012, 4, p. 499-513
|
Subject: | Betriebliche Wertschöpfung | Value creation | Wettbewerbsstrategie | Competitive strategy | Corporate Social Responsibility | Corporate social responsibility | Unternehmenserfolg | Firm performance | Nachhaltige Entwicklung | Sustainable development | Brasilien | Brazil |
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