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Thinking straight : a systematic guide to managerial problem-solving and decision-making that works
Kneeland, Steve, (1999)
The paradox process : creative business solutions ... where you least expect to find them
Barrett, Derm, (1998)
Decision making and problem solving
Adair, John, (1997)
Essentials of marketing research
Proctor, Tony, (1997)
Strategic marketing : an introduction
Proctor, Tony, (2000)
Public sector marketing
Proctor, Tony, (2007)