CRM literature: conceptual and functional insights by keyword analysis
| Year of publication: |
2009
|
|---|---|
| Authors: | Kevork, Eleni K. ; Vrechopoulos, Adam P. |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 27.2009, 1, p. 48-85
|