CSR Image Discursive Construction of Banks and the Effects on Capital Markets : Comparative Study of China and US
by Muchun Wan
Chapter 1. Introduction -- Chapter 2. Literature Review -- Chapter 3. Theoretical Framework -- Chapter 4. Research Methods -- Chapter 5. A Descriptive Study of Multi-Dimensional Discursive Features in Chinese and American Banks’ CSR Reports -- Chapter 6. A Contrastive Study of Chinese and American Banks’ Discursively Constructed CSR Images -- Chapter 7. An Empirical Study of the Discursive Construction of Chinese and American Bank’s CSR Images’ Effects on Capital Markets -- Chapter 8. Conclusion.
Alternative title: | Corporate social responsibility image discursive construction of banks and the effects on capital markets |
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Year of publication: |
2022
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Authors: | Wan, Muchun |
Publisher: |
2022.: Singapore : Springer Nature Singapore 2022.: Singapore : Imprint: Springer |
Subject: | Banks' CSR Reports | CSR Images | Multi-dimensional Discourse Evaluation | Discursive Construction | Capital Markets | Inter-disciplinary Business Discourse Analysis | CSR Disclosure | Corporate social responsibility | Corporate Social Responsibility | Diskurstheorie | Discourse theory | China | Finanzmarkt | Financial market | Bank | Öffentlichkeitsarbeit | Public relations | Unternehmenspublizität | Corporate disclosure | Firmenimage | Corporate reputation |
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