Customer innovation : delivering a customer-led strategy for sustainable growth
Marion Debruyne, Koen Tackx
| Year of publication: |
2019 ; Second edition
|
|---|---|
| Authors: | Debruyne, Marion ; Tackx, Koen |
| Publisher: |
London : KoganPage |
| Subject: | Customer journey | Kundenservice | Customer service | Innovation | Geschäftsmodell | Business model |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xiii, 250 Seiten Illustrationen 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English |
| Notes: | Previous edition: 2014 Includes bibliographical references and index |
| ISBN: | 978-0-7494-9778-1 ; 978-0-7494-8418-7 ; 978-0-7494-8419-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012001491