Customer loyalty guaranteed
Chip R. Bell and John R. Patterson
| Year of publication: |
c 2007
|
|---|---|
| Authors: | Bell, Chip R. ; Patterson, John R. |
| Publisher: |
Avon, Mass. : Adams Business |
| Subject: | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] |
| Extent: | XX1, 233 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index 0710 |
| ISBN: | 978-1-59869-468-0 ; 1-59869-468-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003460630