Customer perception of services based on the SERVQUAL dimensions : a study of Indian commercial banks
Year of publication: |
2013
|
---|---|
Authors: | Bose, Sunny ; Gupta, Nitin |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 34.2013, 1, p. 49-66
|
Subject: | Dienstleistungsqualität | Service quality | Bank | Vergleich | Comparison | Indien | India |
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