Customer Satisfaction Evaluation : Methods for Measuring and Implementing Service Quality
by Evangelos Grigoroudis, Yannis Siskos
| Year of publication: |
2010
|
|---|---|
| Authors: | Grēgorudēs, Euangelos |
| Other Persons: | Siskos, Yannis (contributor) |
| Publisher: |
Boston, MA : Springer Science+Business Media, LLC |
| Subject: | Kundenzufriedenheit | Customer satisfaction | Messung | Measurement | Statistische Methode | Statistical method | Kundenanalyse | Customer analysis | IT-gestütztes Marketing | Computer-assisted marketing | Verbraucherzufriedenheit | Evaluation |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [zbmath.org] |
| Extent: | Online-Ressource v.: digital |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. 286-309) and index Electronic reproduction; Available via World Wide Web |
| ISBN: | 978-1-4419-1640-2 ; 978-1-4419-1639-6 |
| Other identifiers: | 10.1007/978-1-4419-1640-2 [DOI] |
| Classification: | Theorie der Wirtschaftspolitik, Wohlfahrtstheorie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014275097