Customer satisfaction index as a performance evaluation metric : a study on Indian e-banking industry
Ragu Prasadh Rajendran and Jayshree Suresh
| Year of publication: |
2017
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|---|---|
| Authors: | Rajendran, Ragu Prasadh ; Suresh, Jayshree |
| Published in: |
International journal of business. - Taichung, Taiwan : College of Management, Chaoyang University of Technology, ISSN 1083-4346, ZDB-ID 1315114-9. - Vol. 22.2017, 3, p. 251-274
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| Subject: | customer satisfaction index | e-banking | perceived quality | perceived value | customer complaints | customer loyalty | Kundenzufriedenheit | Customer satisfaction | Electronic Banking | Electronic banking | Indien | India | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management | Performance-Messung | Performance measurement | Bank |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011747417