Customer switching behaviour in Indian retail banking using logit regression
Year of publication: |
2023
|
---|---|
Authors: | Mehta, Kiran ; Sharma, Renuka ; Khanna, Vikas |
Published in: |
International journal of business excellence : IJBEX. - Genève [u.a.] : Inderscience Enterprises, ISSN 1756-0055, ZDB-ID 2471986-9. - Vol. 29.2023, 4, p. 518-545
|
Subject: | confirmatory factor analysis | customer switching | EFA | exploratory factor analysis | India | logit regression | retail banking | Indien | Privatkundengeschäft | Personal banking | Faktorenanalyse | Factor analysis | Logit-Modell | Logit model | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Regressionsanalyse | Regression analysis | Bank |
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