Delegation of pricing authority to the sales force: An agency-theoretic perspective of its determinants and impact on performance
| Year of publication: |
2010
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|---|---|
| Authors: | Bahadir, S. Cem ; Bharadwaj, Sundar ; Parzen, Michael |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 27.2010, 1, p. 58-69
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