Deliberate learning as a strategic mechanism in enabling channel partner sales performance
Debbie Isobel Keeling, David Cox, Ko de Ruyter
| Year of publication: |
2020
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|---|---|
| Authors: | Keeling, Debbie Isobel ; Cox, David ; Ruyter, Ko de |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 90.2020, p. 113-123
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| Subject: | Strategic enablement | Deliberate learning | Learning orientation | Sales performance | Channel partners | Lernende Organisation | Learning organization | Vertriebsweg | Distribution channel | Verkaufspersonal | Salespeople | Spieltheorie | Game theory | B-to-B-Marketing | Business-to-business marketing | Verkauf | Selling | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.07.005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012321920