Demystifying disruption : a new model for understanding and predicting disruptive technologies

Ashish Sood; Gerard J. Tellis

Year of publication:	2011
Authors:	Sood, Ashish ; Tellis, Gerard J.
Published in:	Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 30.2011, 2, p. 339-354
Subject:	Technischer Fortschritt \| Technological change \| Innovationswettbewerb \| Technology competition \| Erfolgsfaktor \| Success factor \| Statistische Bestandsanalyse \| Duration analysis \| Prognoseverfahren \| Forecasting model

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