Der strategische Key Account Plan : das Key Account Management Werkzeug! : Kundenanalyse + Wettbewerbsanalyse = Account Strategie
Hartmut Sieck
| Year of publication: |
Januar 2016 ; 5. Auflage
|
|---|---|
| Authors: | Sieck, Hartmut |
| Institutions: | Books on Demand GmbH <Norderstedt> (publisher) |
| Publisher: |
Norderstedt : BoD-Books on Demand |
| Subject: | Key-Account-Management | Key account management | Kundengruppenmanagement | Kundenanalyse |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | 171 Seiten Illustrationen 21 cm x 14.8 cm, 257 g |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | German |
| ISBN: | 3-7392-0734-5 ; 978-3-7392-0734-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011407596