Design improvements for message propagation in malleable social networks
Ram Gopal (School of Business, University of Connecticut, Storrs, Connecticut, USA), Hooman Hidaji (Alberta School of Business, University of Alberta, Edmonton, Alberta, Canada), Raymond A. Patterson (Haskayne School of Business, University of Calgary, Calgary, Alberta, Canada), Erik Rolland (Ernest & Julio Gallo Management Program, University of California, Merced, Merced, California, USA), Dmitry Zhdanov (School of Business, University of Connecticut, Storrs, Connecticut, USA)
| Year of publication: |
June 2016
|
|---|---|
| Authors: | Gopal, Ram ; Hidaji, Hooman ; Patterson, Raymond A. ; Rolland, Erik ; Zhdanov, Dmitry |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 25.2016, 6, p. 993-1005
|
| Subject: | propagation | social networks | network intervention | network alteration | hop-constrained minimum spanning tree (HMST) | Soziales Netzwerk | Social network | Graphentheorie | Graph theory | Social Web | Social web | Netzwerk | Network | Unternehmensnetzwerk | Business network |