Design of net surveys, the role of total length and colour of the questionnaire
| Year of publication: |
1999-05
|
|---|---|
| Authors: | Bourliataux-Lajoinie, Stéphane |
| Institutions: | Université Paris-Dauphine (Paris IX) |
| Subject: | Design | Publicité |
| Series: | |
|---|---|
| Type of publication: | Book / Working Paper |
| Classification: | M37 - Advertising |
| Source: |
Persistent link: https://www.econbiz.de/10010708433