Designing for growth : a design thinking tool kit for managers
by Jeanne Liedtka and Tim Ogilvie
| Year of publication: |
2011
|
|---|---|
| Authors: | Liedtka, Jeanne ; Ogilvie, Tim |
| Publisher: |
New York [u.a.] : Columbia Business School Publ. |
| Subject: | Innovation | Kreativität | Creativity | Designer | Designers | Kreatives Denken | Unternehmen | Organisationswandel |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 227 S. Ill., graph. Darst. 23 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index The why and how of design thinking -- What is? -- What if? -- What wows? -- What works? -- Leading growth and innovation in Your organization. Erscheint: 01. Juni 2011 |
| ISBN: | 978-0-231-15838-1 ; 0-231-15838-6 ; 978-0-231-52796-5 ; 0-231-52796-9 |
| Classification: | Unternehmensführung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009235704