Designing Interactive Strategy: From Value Chain to Value Constellation
| Year of publication: |
1998-07-29
|
|---|---|
| Authors: | Normann, Richard ; Ramírez, Rafael |
| Publisher: |
John Wiley & Sons |
| Type of publication: | Book / Working Paper |
|---|---|
| Language: | English |
| Notes: | Normann, Richard and Ramírez, Rafael (1998) Designing Interactive Strategy: From Value Chain to Value Constellation. John Wiley & Sons. ISBN 978-0471986072 |
| Source: | BASE |
Persistent link: https://www.econbiz.de/10011423154