Designing sustainability at BMW Group : the Designworks/USA experience
Kellie A. McElhaney; Michael W. Toffel; Natalie Hill
| Year of publication: |
2002
|
|---|---|
| Other Persons: | McElhaney, Kellie A. (contributor) ; Toffel, Michael W. (contributor) ; Hill, Natalie (contributor) |
| Publisher: |
Berkeley, Calif. : Center for Responsible Business |
| Subject: | BMW Group | Kfz-Industrie | Automotive industry | Designer | Designers | Markenimage | Brand image | Deutschland | Germany | USA | United States |
freely available
| Extent: | Online-Ressource (16 S., 123 KB) graph. Darst. |
|---|---|
| Series: | Working paper series / Center for Responsible Business, University of California. - Berkeley, Calif. : CBR, ZDB-ID 2447087-9. - Vol. 4 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Notes: | Systemvoraussetzungen: Acrobat reader |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003747220