Destination image is not enough : proposing experiential tourism image
Year of publication: |
2022
|
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Authors: | Choi, Suh-Hee ; Cai, Liping A. |
Subject: | Experiential tourism image | Destination image | Geographic region | Tourism experience | Destinationsmanagement | Destination management | Markenimage | Brand image | Herkunftsbezeichnung | Designation of origin | Tourismusmarketing | Tourism marketing | Tourismus | Tourism | Urlaubsverhalten | Holiday behaviour |
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