Destination marketing during and following crises : combating negative images in Asia

Eli Avraham and Eran Ketter

Year of publication:	May-September 2017
Authors:	Avraham, Eli ; Ketter, Eran
Published in:	Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 34.2017, 4/6, p. 709-718
Subject:	Image repair theory \| destination image \| image recovery \| tourism marketing \| media strategies \| tourism in Asia \| Tourismusmarketing \| Tourism marketing \| Asien \| Asia \| Destinationsmanagement \| Destination management \| Markenimage \| Brand image \| Herkunftsbezeichnung \| Designation of origin \| Firmenimage \| Corporate reputation \| Öffentlichkeitsarbeit \| Public relations \| Tourismus \| Tourism \| Reputation

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