Detecting the relationship between competitive intensity and firm product line length : evidence from the worldwide mobile phone industry
Claudio Giachetti and Giovanni Battista Dagnino
| Year of publication: |
2014
|
|---|---|
| Authors: | Giachetti, Claudio ; Dagnino, Giovanni Battista |
| Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 164405-1. - Vol. 35.2014, 9, p. 1398-1409
|
| Subject: | product line length | product line extension | competitive intensity | competitive dynamics | mobile phone industry | Mobiltelefon | Mobile phone | Wettbewerbsstrategie | Competitive strategy | Fertigungsprogramm | Master production schedule | Wettbewerb | Competition | Produktivität | Productivity |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010395277