Extent:
24 Bl
graph. Darst
30 cm
Series:
Kaiserslauterer Schriftenreihe Marketing. - Kaiserslautern : Univ., Lehrstuhl für Marketing, ISSN 1435-8204, ZDB-ID 2482596-7. - Vol. 3/97
Type of publication: Book / Working Paper
Language: German
Notes:
Literaturverz. Bl. 22 - 24
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000678778