Determinants, moderators and consequences of organizational interaction orientation
Year of publication: |
2013
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Authors: | Hoops, Christian ; Bücker, Michael |
Published in: |
Journal of entrepreneurship, management and innovation : JEMI ; a quarterly journal of Nowy Sacz School of Business, National-Louis University. - Nowy Sa̜cz, ISSN 2299-7075, ZDB-ID 2765049-2. - Vol. 9.2013, 4, p. 73-100
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Subject: | adaptive selling | cook's distance | customer-oriented selling | entrepreneurial orientation | environment | financial services | interaction orientation | learning orientation | market orientation | organizational culture | organizational strategy | organizational structures | Unternehmenskultur | Corporate culture | Organisationsstruktur | Organizational structure | Lernende Organisation | Learning organization | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management |
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