Determinants of churn in telecommunication services : a systematic literature review
Year of publication: |
2024
|
---|---|
Authors: | Ribeiro, Hugo ; Barbosa, Belem ; Moreira, António Carrizo ; Rodrigues, Ricardo Gouveia |
Published in: |
Management review quarterly. - Berlin : Springer, ISSN 2198-1639, ZDB-ID 2743833-8. - Vol. 74.2024, 3, p. 1327-1364
|
Subject: | Customer churn | Customer switching behavior | Systematic literature review | Telco industry | Bibliometrie | Bibliometrics | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Telekommunikationssektor | Telecommunications industry | Dienstleistungsqualität | Service quality | Telekommunikation | Telecommunications |
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