Determinants of consumer preferences for honey in the Democratic Republic of Congo
Year of publication: |
2014
|
---|---|
Authors: | Gyau, Amos ; Akalakou, Claude ; Degrande, Ann ; Biloso, Apollinaire |
Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 20.2014, 5, p. 476-490
|
Subject: | consumer characteristics | marketing strategy | logistic regression | Konsumentenverhalten | Consumer behaviour | Kongo (Demokratische Republik) | Congo (Democratic Republic) | Marketingmanagement | Marketing management |
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