Determining factors and impacts of the intention to adopt mobile banking app in Cameroon : Case of SARA by afriland First Bank
Year of publication: |
2021
|
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Authors: | Kala Kamdjoug, Jean Robert ; Wamba-Taguimdje, Serge-Lopez ; Wamba, Samuel Fosso ; Bive'e Kake, Ingrid |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 61.2021, p. 1-20
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Subject: | Behavioral control | Cameroon | Exploitative/explorative use | Financial inclusion | M-Banking | Rational perception | Terminal security | Kamerun | Electronic Banking | Electronic banking | Mobile Anwendung | Mobile application | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Bank | Finanzielle Inklusion |
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