Developing the service offering : a source of competitive advantage
Christian Grönroos
| Year of publication: |
1987
|
|---|---|
| Authors: | Grönroos, Christian |
| Publisher: |
Helsingfors |
| Subject: | Dienstleistungsgewerbe | Absatz | Dienstleistungen | Werbung | Wettbewerb | Dienstleistung | Services |
| Extent: | 13 Bl 4° |
|---|---|
| Series: | Meddelanden från Svenska Handelshögskolan. - Helsingfors : [Verlag nicht ermittelbar], ISSN 0357-4598, ZDB-ID 864095-6. - Vol. 161 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| ISBN: | 951-555-261-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000724058