Developing the value co-creation scale from an organisational perspective

Mobin ul Haque

Year of publication:	2022
Authors:	Ul Haque, Mobin
Published in:	Middle East journal of management : MEJM. - Genéve [u.a.] : Inderscience Enterprises, ISSN 2050-3644, ZDB-ID 3004210-0. - Vol. 9.2022, 6, p. 640-664
Subject:	construct development \| marketing performance \| organisational performance \| PLS-SEM \| product capability \| value co-creation capabilities \| Betriebliche Wertschöpfung \| Value creation \| Kundenintegration \| Customer integration \| Unternehmenserfolg \| Firm performance \| Performance-Messung \| Performance measurement \| Capability-Ansatz \| Capability approach \| Dynamische Kompetenzen \| Dynamic capabilities

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